Official opening of the Villetaneuse geothermal plant
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Official opening of the Villetaneuse geothermal plant — SMIREC

Opening the SMIREC geothermal plant: making the energy transition easy to grasp.

Villetaneuse (93)
01 · The brief

What we had to get right.

On-site institutional event: a concept built around the symbolic gesture, site fit-out and dressing, official staging, technical set-up, filming and press relations.

The challenge

Make a technology that runs underground legible, on a working plant.

Our scope

Invitations, signage and set design, protocol and press relations.

In pictures

The project, seen from the inside.

5 photos
Villetaneuse (93)
Villetaneuse (93)
The speeches
The speeches
The audience, under the canopy
The audience, under the canopy
The plant tour
The plant tour
Participants70
The installations
The installations
Year2025

Photos © Bertrand Guigou

70participants
The result

A major step for local, renewable energy: a tour of the installation, official speeches and the inaugural gesture, strong visibility for SMIREC and its partners.

Date2025
VenueVilletaneuse (93)
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