The ICPerMed conference studio, cameras and backdrop
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ICPerMed Conference 2021, entirely digital

Seven hundred and thirteen participants from fifty-seven countries, over two days, without a single room.

The studio
01 · The brief

What we had to get right.

An international conference on personalised medicine, originally designed to take place in person, which had to be rethought entirely for digital. Bring together internationally renowned speakers and senior scientific figures around patient preferences, data harmonisation, the implementation of personalised medicine in health systems and collaboration between universities and industry. Forty speakers, two days live.

Client

The French National Research Agency, for the international ICPerMed consortium.

Our scope

Advice on the digital format, event platform and broadcast site, studio and technical direction, audiovisual production, invitations and registrations.

02 · The set-up

What we put in place.

  1. Complete reworking of the running order and the programme for the constraints of digital
  2. A studio equipped for the occasion, with the host filmed on set: a real production, not a video call
  3. Remote technical direction, run from the studio across both days
  4. Event platform with networking sessions, chats and interactive features
  5. Dedicated event website and broadcast platform
  6. Moderated chat throughout the live broadcast
  7. Invitations sent and registrations managed
  8. Individual preparation of the forty speakers and test sessions beforehand
  9. Audiovisual production across both days: interviews, video treatment
03 · The method

How we ran it.

Stage 1

Steering committee with the ANR, shifting the physical programme to digital

Stage 2

Preparation and rehearsals with the forty speakers, platform tests

Stage 3

Two days of technical direction from the studio, chat moderation and broadcast

In pictures

Two days live, from a studio.

5 photos
The equipped studio: cameras, lighting and the ICPerMed backdrop
The studio
Six conference speakers, live
The speakers, live
A session broadcast on the platform, slide and chat
A session on the platform
The live broadcast as participants saw it
The broadcast, participant side
FormatFully digital
The control position facing the set
Remote technical direction
Duration2 days
713participants from 57 countries
The result

Seven hundred and thirteen connections during the live broadcast across the two days, against eight hundred and fifty-six registrations: 83 % of those registered turned up. Two hundred and thirty-seven minutes of connection per participant on average, and more than five hundred questions and messages exchanged on the private and public chats. The studio format delivered what it promised: a conference that was directed, and followed like a broadcast.

DateFebruary 2021
VenueFully digital
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