Seven hundred and thirteen participants from fifty-seven countries, over two days, without a single room.
The studio
An international conference on personalised medicine, originally designed to take place in person, which had to be rethought entirely for digital. Bring together internationally renowned speakers and senior scientific figures around patient preferences, data harmonisation, the implementation of personalised medicine in health systems and collaboration between universities and industry. Forty speakers, two days live.
Seven hundred and thirteen connections during the live broadcast across the two days, against eight hundred and fifty-six registrations: 83% of those registered turned up. Two hundred and thirty-seven minutes of connection per participant on average, and more than five hundred questions and messages exchanged on the private and public chats. The studio format delivered what it promised: a conference that was directed, and followed like a broadcast.
