Open Day at the sorting centre, Paris
← All projectsProject 15 / 32 · Syctom

Open Day at the sorting centre, Paris

Opening a Syctom sorting centre to the public: education through an event.

The activity table
01 · The brief

What we had to get right.

Open day to raise awareness among local residents: welcome and safety, overall project management, site dressing, signage, logistics, photography.

The challenge

Bring local residents inside a working sorting centre, and explain how it works.

Our scope

Online registration, signage and activities, photo coverage and press relations.

02 · The set-up

What we put in place.

  1. Online invitations and digital registration via a platform
  2. Posters, signage, activity stand, games and roadshow trailer
  3. Professional photo coverage, press relations
03 · The method

How we ran it.

Stage 1

Site visits and meetings with SYCTOM and the stakeholders

Stage 2

Budget, schedule and supplier follow-up: technical, safety, event hosts

Stage 3

Site security, crowd flow management, protocol, photo coverage

In pictures

A sorting centre, open to all.

5 photos
Guided groups at the information panels
Guided groups at the information panels
A collection truck in the empty hall
A collection truck in the empty hall
The Syctom guide leading a group
The Syctom guide leading a group
The “Sort it into your life” wall
The “Sort it into your life” wall
Visitors300
Hands-on with the equipment
Hands-on with the equipment
VenueParis
300visitors
The result

More than 300 visitors, young and old: immersive guided tours, structured routes, clear signage, with the security teams and the Red Cross. A high point of public education and closeness to local residents.

DateJune 2025
VenueParis
A similar project?

Tell us about yours: the rest is what we do.